Hello, I’m Garrett Jones.
I’m a creative director who combines truth, innovation, and craft to solve problems and earn attention.
I believe in brands that help move culture forward, but don’t forget to keep it fun.
I've led projects and teams at some of the best agencies in the world. Most recently, I built brand campaigns for one of the most complex companies in history.
My past work has been recognized at every major award show - including the Emmys, the Effies, and Cannes - but I meditate on the idea that my best work is in front of me.
I like to make stuff that makes a difference, here’s a handful of times where I’ve done just that. Shifting Truth's long-term mission to end the opioid epidemic. Branding the City of Los Angeles as the creative capital of the world. Sparking the biggest gaming franchise launch in Activision’s history. Giving voice to the deaf community with the power of Duracell. Helping billions exercise their human right to privacy with WhatsApp. Catapulting Target into their best holiday season ever by giving families more time together. And most recently, cementing Las Vegas’ place in sports history by launching their first ever F1 Grand Prix and Super Bowl.
Experience
AIRBNB | SENIOR CREATIVE DIRECTOR
Remote, 2024 - Current
Team: Brand Campaigns
R&R PARTNERS | GROUP CREATIVE DIRECTOR
Remote, 2023 - 2024
Clients: Las Vegas Tourism
META | GLOBAL BRAND CREATIVE, WHATSAPP
San Francisco, 2021 - 2022
Products: Privacy, Community Stories, Metaverse
FACEBOOK | CREATIVE DIRECTOR - INT. HEAD OF CREATIVE
San Francisco, 2018 - 2021
Products: Groups, Fundraisers, Stories
72ANDSUNNY | CREATIVE DIRECTOR
Los Angeles, 2014 - 2018
Clients: Activision, Target, Truth, Google, LA Original, Dropbox
SAATCHI & SAATCHI | CREATIVE DIRECTOR
NYC, 2012 - 2014
Clients: Duracell, Tide, General Mills, Miller Lite, Goodwill
R/GA | ART DIRECTOR - ASSOC. CREATIVE DIRECTOR
NYC, 2010 - 2012
Clients: Nike, Google, L’Oreal
HIGH WIDE & HANDSOME | SR. ART DIRECTOR
Los Angeles, 2008 - 2010
Clients: Constellation Wines, Trion Worlds, Guthy-Renker
IGNITED | ART DIRECTOR
Los Angeles, 2006 - 2008
Clients: Activision, US Army, Sony Vaio, Princess Cruises
FRANK | DESIGN + ART DIRECTOR
Los Angeles, 2004 - 2006
Clients: Teva, Spyder, Timberland, Body Glove, Butte Creek Brewery
RED TETTEMER | DESIGNER
Philadelphia, 2002 - 2004
Clients: Comcast, ESPN, Scripps Networks
Awards
LAS VEGAS TOURISM | EXCESSIVE CELEBRATION ENCOURAGED | 2024
D&AD AWARDS | Casting / Celebrities | Wood Pencil
WHATSAPP | PICCADILLY TRANSFORMED | 2023
ADC AWARDS | Innovation, Out of Home | Shortlist
ADC AWARDS | Out of Home, Print / Electronic Billboard | Shortlist
ADC AWARDS | Advertising, Out of Home | Merit
ONE SHOW | Experiential & Immersive, AR, VR, MR | Shortlist
ONE SHOW | Innovation in Out of Home | Shortlist
ONE SHOW | Out of Home, Craft & Illustration | Shortlist
ONE SHOW | Out of Home, Experiential & Immersive | Shortlist
NEW YORK FESTIVALS | Best Use Digital Displays | Bronze
NEW YORK FESTIVALS | Best Use Experiential | Finalist
NEW YORK FESTIVALS | Craft, Illustration | Shortlist
NEW YORK FESTIVALS | Best Use of OOH/Installation | Shortlist
NEW YORK FESTIVALS | Activation, Best Use of Outdoor | Shortlist
FACEBOOK | BLACK MAKES A WAY | 2021
CANNES | Film, Single-Market Campaign | Bronze
ADC AWARDS | Advertising - Television / Film | Bronze
ADC AWARDS | In-House, Design for Good | Shortlist
ADC AWARDS | In-House, TV/Film/Online Video | Shortlist
ONE SHOW | Online Films & Video – Long Form | Merit Winner
ONE SHOW | Social Channel – Single Platform | Shortlist
WEBBY AWARDS | Diversity and Inclusion | Nominee
SHORTY AWARDS | Medium-Length Video | Winner
FACEBOOK | SCREW IT, LETS TALK ASTROLOGY | 2021
SHORTY AWARDS | Single Platform, Facebook | Winner
FACEBOOK | OBSESS TOGETHER | 2021
LIGHTHOUSE AWARDS | Best Social Campaign | Winner
WEBBY AWARDS | Lenses | Nominee
FACEBOOK | BRAND | 2021
SHORTY AWARDS | Brand of the Year | Winner
FACEBOOK | GRAMMYS | 2020
CLIOS | Audio Craft | Bronze
AMP AWARDS | Best Artist + Brand Collaboration | Winner
AMP AWARDS | Outstanding Adaptation/Arrangement | Winner
FACEBOOK | THANK YOU | 2020
OUTDOOR ADVERTISING ASSOC. OF AMERICA | Media Plan of the Year | Winner
COMM ARTS DESIGN & ADVERTISING AWARDS | Newspaper Advertising | Shortlisted
FACEBOOK | GIVING TUESDAY | 2020
WEBBY AWARDS | Public Service & Activism | Winner
TRUTH | DETOX BOX | 2020
EFFIES | Disease Awareness & Education: Non-profit / Health | Silver
TRUTH | DETOX BOX | 2019
EMMYS | Outstanding Special Class | Short Format | Winner
SXSW INNOVATION AWARDS | Visual Media Experience | Finalist
ANDYS | Idea | Gold
CANNES | Health & Wellness | Shortlisted
AICP | Experiential | Finalist
AICP | Innovation | Finalist
ART DIRECTOR'S CLUB | Spatial Design | Health / Medical Centers | Silver
WEBBY AWARDS | Documentary | Nominee
WEBBY AWARDS | Advertising, Media & PR: Health, Wellness, Pharmaceutical | Nominee
WEBBY AWARDS | Advertising, Media & PR: Best Cause Related Campaign | Honoree
ADWEEK EXPERIENTIAL AWARDS | Best Cause-Related Experiential Activation | Finalist
ADWEEK EXPERIENTIAL AWARDS | Best Use of Video in an Experiential Activation | Finalist
CAMPAIGN US | "Power of Purpose" | Winner
TRUTH | BETTER BUTTS | 2019
SHORTY AWARDS | Gold in Medium Length Video
VIMEO | Staff Pick
TRUTH | TWINKLE TWINKLE LITTLE DICK | 2018
CLIO MUSIC AWARDS | Short List Winner
SHORTY AWARDS | Winner in Snapchat Discover Story
SHORTY AWARDS | Shorty Awards | Winner in Snapchat
SHORTY AWARDS | Shorty Awards | Finalist in Humor + Public Health
CHANGE.COM | Actual petition to remove ad from TV
LA ORIGINAL | 2018
ANDY AWARDS | Craft | Gold
WEBBY AWARDS | Integrated Campaign | Honoree
ART DIRECTOR'S CLUB | Branding | Silver
ONE SHOW | Cross-Platform (Art Direction) | Gold
ONE SHOW | Branding (Logo) | Merit
CANNES | Industry Craft (Brand and Communication Design) | Shortlist
CANNES | Film (Travel) | Shortlist
AICP SHOW | Design | Winner
THINK LA AWARDS | Best Visual Campaign | Winner
THINK LA AWARDS | Campaign of the Year | Finalist
CAMPAIGN I&C AWARDS | Top 20 Honors | Winner
PRINT AWARDS | Best of Region: Far West | Winner
CLIOS | Use of Music (Licensed) | Silver
EPICA AWARDS | Grand Prix Winner
EPICA AWARDS | Design | Gold
TRUTH | 2017
EFFIES | Sustained Success - Services | Winner
TARGET | HOLIDAY ODYSSEY | 2016-17
EFFIES | Retail | Gold
ADWEEK ARC AWARDS | Winner
FWA | Site of the Month
FWA | Site of the Day
AWWWARDS | Site of the Month
AWWWARDS | Site of the Day
ACTIVISION | DESTINY PLANET VIEW | 2015
WEBBY AWARDS | Best Use of Mobile Media | Honoree
WEBBY AWARDS | Best Use of Animation | Nominee
WEBBY AWARDS | Best Use of Motion Graphics | Nominee
WEBBY AWARDS | Best Navigation | Honoree
WEBBY AWARDS | Games Related | Honoree
AICP | Visual Effects | Winner
FWA | Site of the Month
FWA | Site of the Day
FWA | Mobile Site of the Day
AWWWARDS | Site of the Month
AWWWARDS | Site of the Day
DURACELL | TRUST YOUR POWER | 2014-15
CANNES | PR, Celebrity Endorsement | Gold
AICP | Sound Design | Winner
AICE | Color Grade | Winner
ANA AWARDS | Winner
EFFIES | Household Supplies & Services | Finalist
GOOGLE | GOOGLE WALLET | 2012
CANNES | Mobile | Shortlist
ANDY AWARDS | Reset | Silver
LONDON INTERNATIONAL AWARDS | Retail | Finalist
WEBBY AWARDS | Experimental & Innovation | Winner
WEBBY AWARDS | Handheld Devices | Honoree
WEBBY AWARDS | Online Commercials | Honoree
AICP | Mobile | Winner
THE ONE SHOW | Brand Transformation | Interactive Merit
THE ONE SHOW | Mobile App | Interactive Merit
THE ONE SHOW | Mobile App | Entertainment Merit
CLIOS | Mobile Apps | Shortlist
CLIOS | Tomorrow Awards | Shortlist
OBIES | Transit | Finalist
COMMUNICATION ARTS | Mobile
TRION WORLDS | RIFT, GAME LAUNCH | 2012
EFFIES | Entertainment & Sports | Bronze
NC SOFT | AION, WORLD DIVIDED | 2009
MI6 AWARDS | Best Print Ad
MI6 AWARDS | Best Print Campaign
US ARMY | ARMY EXPERIENCE CENTER | 2008/09
EFFIES | Government, Institutional & Recruitment | Gold
EFFIES | Brand Experiential - Virtual/360 | Silver
THE ONE SHOW | Experiential & Immersive Space | Gold
LONDON INTERNATIONAL AWARDS | Non-traditional | Winner